Our Mission

Our one and only mission is helping lash artists like you to grow successful, thriving businesses. To date we’ve helped over 50,000 lash artists across Australia & worldwide.

Here’s how we do it…

PROVIDING SAFE, TRUSTED PRODUCTS

Every product we stock is rigorously hand tested by an experienced lash technician until breaking point. We constantly work with our manufacturing partners to innovate and improve our products. Only when we're completely satisfied that it's of the highest quality does a product make it’s way into your hands.

BUILDING LONG TERM RELATIONSHIPS

When you’re trying to build a successful business, having a reliable supplier you can trust is key. We aim to make every step of your shopping experience EASY.

Orders are shipped out quickly and correctly. And if you’re unhappy with a product for any reason just take advantage of our  FREE 60 Day Returns, even if you’ve started using it.

Our customer support team will always go above and beyond to help you with anything you need, from advice on selecting the right products, to helping you achieve a particular look for your clients. No request is too big or too small for us to handle.

SUSTAINING ETHICAL BUSINESS PRACTICES

Our products are  100% cruelty free and always will be including a  large range of vegan-friendly products (including all of our lashes). We’re also committed to using eco-friendly packaging & packing materials wherever we can in order to help you reduce your salons plastic waste and carbon footprint.

And don’t just take our word for any of the above. Check out our 3000+ 5-Star reviews from customers just like you to find out how we’ve helped so many lash businesses thrive!